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The Fragrance Group Distinction

Explore a world full of incredible opportunities with The Fragrance Group.

Combining our core values of artistry, excellence, and integrity, and prioritizing our environment, we deliver the global experience our clientele and their customers deserve — connecting markets, products, and people for an even more beautiful world.

Our Values in Action
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Artistry

Crafting fragrances
with unlimited creativity
and passion.

Sustainability
Sustainability

Committed to a world where luxury meets responsibility.

Integrity
Integrity

Building trust with transparency and unwavering ethical standards.

Excellence
Excellence

Raising the standard of quality with every fragrance we offer and service we provide.

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Explore our curated portfolio
of world-class brands.

Unmatched Elegance in Every Bottle Curated Excellence for Discerning Tastes Defining Luxury Across Global Markets.

Press & Events

Follow us on social media and stay connected to the latest from SO AVANT GARDE.

“The most photorealistic, creamy, decadent gelato fragrance.. Waffle cone, hazelnut, ice cream, vanilla and musk.. It’s delectable”

Review by @fragrancelush

#gleam #luxuryfragrance #nichefragrance #summerfragrance #fragrancereview #fragrancecollection  #fragrancecommunity
Adamo Parfum is proud to collaborate with some of the world’s most exceptional craftsmen and artisans to create extraordinary, luxury perfumes.

Now available on our website.

#adamo #adamoparfum #luxuryfragrance #nichefragrance #fragrancecollection #fragrancecommunity #newarrival
“This is such a beautiful, soft, feminine fragrance. This smells so special to me.”

Review by hollyannerobinson (on TikTok)

#gritti #luxuryfragrance #nichefragrance #fragrancecollection #fragrancereview #fragrancecommunity #summerfragrance #femininefragrance #floralfragrance
At the beginning there was the Calabrian Bergamot. Sumptuous. Then came the turn of the sparkling Italian Lemon and the Brazilian Sweet Orange. To structure and give body to this tangy Frozen Musks sorbet, AFFINESSENCE has created an original plant lace, made from Fresh Fibres and Roots.

Among these intertwined essences seek the invigorating one of Ginger , the surprising one of Raw Carrot, crunchy and slightly sweet, and the distinguished of Vetiver from Java.

Photo by @pamcocoen 

#affinessence #luxuryfragrance #nichefragrance #fragrancecollection #fragrancecommunity #summerfragrance
A halo of bright achromatic light brings a zesty, and juicy quality to Blanc Polychrome with mandarin and lemon to the fore. A dose of lavender with a surprising blend of creamy jasmine, juxtaposed with the crispiness of fig leaves lends modernity. 

Photo by @extrait.inspired

#atelierdesors #luxuryfragrance #nichefragrance #fragrancecollection #fragrancecommunity #fragrancereview #summerfragrance #fruityfragrance
Gris Charnel is inspired by a Parisian urban sensuality, which it expresses through sandalwood and vetiver.

Photo @olfactoryatlas

#bdk #bdkparfums #luxuryfragrance #nichefragrance #fragrancecollection #fragrancecommunity #fragrancereview
Haze, like a breath, liberates by creating an unresolved sensation. Between two states, two notes.

Top: Absinthe, armoise
Middle: Eucalyptus, spearmint
Base: Clary sage

#akro #akrofragrances #luxuryfragrance #nichefragrance #fragrancecollection #fragrancecommunity
Both sour and sweet, Indecent Cherry vacillates between candy and fresh fruit before settling into a silky blend with amber and musk.

Photo @annaxcellence

#borntostandout #cherryfragrance #luxuryfragrance #nichefragrance #ragrancecollection #fragrancecommunity #summerfragrance #kbeauty
“fresh, juicy black cherries soaked in a floral simple syrup and spices.

this feels like sipping on an old fashioned with muddled black cherries, and a cinnamon stick to stir, while sitting on your patio watching the sun set on a warm spring evening.

the florals and woods in this temper the sweetness of the black cherries — cutting them with hints of powdery petals and sun-drenched woods. giving the feeling of smelling the newly-bloomed rose bush at your front yard as you take another sip.”

Review and photo by @moneygobyebye

#mindgamesfragrance #luxuryfragrance #nichefragrance #fragrancereview #fragrancecommunity #fragrancecommunity #fruityfragrance #cherryfragrance #summerfragrance #signaturescent
Metal Flower is a modern fragrance composed with graceful Bulgarian Rose and Rose of May combined with exotic Ylang Ylang to create a floral trio enveloped by sharp Metallic notes and Patchouli. Delicate yet deft, it’s a dazzling Yin scent that brings clarity to the wearer.

Photo @lianasfavorite

#theharmonist #luxuryfragrance #nichefragrance #fragrancecommunity #fragrancecollection #signaturescent #rosefragrance #floralfragrance #patchouli
Erotika Minimale celebrates the power of understated allure, evoking a sense of confident elegance that captivates the senses. 

The iconic accord of Rose and Patchouli, but sexier. A leathery and animalic Patchouli, with soft Vanilla nuances, caressed by a sophisticated touch of Iris is accompanied by a powdery rose, strengthened by a pulpy Geranium.

Photo @pamcocoen

#newnotes #luxuryfragrance #nichefragrance #fragrancereview #fragrancecommunity #fragrancecollection #signaturescent